Pedal the Cause
Pedal the Cause is an annual cycling challenge event. Held in the St. Louis community, the event raises research funds for the St. Louis Siteman Cancer Center and Siteman Kids at St. Louis Children’s Hospital.
This year we extended the concept of Cancer Curing Bike and expanded the visual brand. Creating custom promotions, apparel, and marketing materials to promote the event.
EXECUTIVE CREATIVE DIRECTOR – ADNAN SABIC
CREATIVE DIRECTOR – ZACH ARNOLD
