Deltapine is an over-one hundred-year cotton seed brand that provides growers with seed that produces higher yields and premium fiber quality.

We partnered with the team to develop a new campaign that would reflect the audience's passion while touching on the company's heritage. The campaign uses a vintage and bold personality. We also revitalized and produced some heritage marks that became lost over the years, giving the brand more tools for the future.

Deltapine

CREATIVE DIRECTOR — DAN BRINDLEY

CD/COPYWRITER — BEN BOHLING

PRODUCTION — TOWNSEND HURST

PHOTOGRAPHY — MICHAEL KUNDE

:30 Pride Campaign Spot

:60 Pride Directors Cut

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Illinois Soybean Association